An Internet Marketing Information, Center's Online Marketing and Entrepreneur

Friday, February 5, 2010

Starting a Successful Online Business - The Personal Skills and Traits That Will Bring You Income

Are you the right person to start an online business? Here are some of the skills and personal traits you need to be a successful e-commerce business:

1. Do you have a true passion for selling a certain product or service? If you just want to start an online business or service to make money, it will be difficult to succeed. You need to spend a great deal of time and energy researching, writing about, marketing and selling your product or service, so you better enjoy it. Also, your customers will know very quickly if you share their passion. They are not going to buy products or order services from people who are pretending to be something they are not.

2. Are you committed to this challenge? No one is going to climb a mountain without a lot of training and then a strong commitment to the end goal. No one is going to become a successful singer or musician without taking lessons and putting in as many hours as possible practicing. Starting a successful business online is no different. Too many false advertisements say "Put your Web site up today and watch the money come in tomorrow!" or "Make millions of dollars by working only a few hours a day." If this were only true! Expect to make a commitment--even for a part-time business--of three to four hours a day. A successful full-time business will be even more than nine-to-five every day, and expect nights and some weekends, too, at least at the beginning. In the past, when you have started other ventures, were you able to stay on point and see them through to the end?

3. Are you always keeping up to date on your areas of interest? Are you interested in trends and what's going to take place in the future? People who start a successful e-commerce business or online service are forward-thinking. They recognize that the Internet changes so quickly that anyone who wants to be successful has to spot trends and determine the changes your business will need to make in the future to keep up to date. Your customers or clients are going to demand that you offer the latest and greatest items for sale and services to make their lives healthier, more enjoyable or overall better.

4. Are you willing to take the time to find a niche that fits still unmet needs? Many of these niches are out there waiting to be filled. You just have to spend some extra time doing the research, reading and traveling around the Internet. When you find a new niche that is of interest to a sizable group of people, you are taking the first big step to starting a successful online business.

5. Do you enjoy the various aspects of running a business, such as developing a marketing plan, accounting, researching and ordering products, taking inventory and pricing and writing up product descriptions? Are you interested in meeting your customers' needs, answering their questions and providing them with necessary information? It is not necessary for you to have a business degree, but taking a quick online business course before starting could be helpful. Instead of becoming a business guru, focus on thinking clearly, logically, innovatively, and having strong management and organizational skills.

No one makes millions of dollars overnight on the Internet. Yet, many have and continue to make millions with their businesses or services. However, this takes a very committed person who is very willing to put in the many extra hours to run the business, help customers, and continually gain new knowledge. Before spending money or putting in time and effort, make sure that you are the right person for this type of work. If you are not sure, start slowly with a part-time effort and see if you like what you are doing and have the time to devote. Then increase your hours.

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